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Title: | Reframing cultural diplomacy: the instrumentalization of culture under the soft power theory |
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Author: | Zamorano, Mariano Martín |
Other authors: | Universitat de Barcelona |
Abstract: | |
Subject(s): | -Política cultural -Gestió cultural -Construcció de marca (Màrqueting) -Propaganda -Cultural policy -Arts management -Branding (Marketing) -Propaganda |
Rights: | cc-by-nc (c) Zamorano, Mariano Martín, 2016
http://creativecommons.org/licenses/by-nc/3.0/es |
Document type: | Article Article - Published version |
Published by: | Linköping University Electronic Press |
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