Study to redesing and automate the pre-sales and sales process at an IT company

Abstract

This thesis explores how to design and optimize the pre-sales and sales processes at an IT company by replacing scattered, Excel-based workflows with an integrated Business Process Player tool. The project involves mapping the current state of these processes, analyzing inefficiencies, and defining all elements required for a clear and automated digital process flow. Each step will be translated into a BPMN-modeled workflow. The goal is to provide a structured, scalable, and measurable approach to process management, enabling better transparency and performance tracking across teams.