Articles publicats Departament d'Organització, Gestió Empresarial i Disseny de Producte

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Universitat de Girona Facultat de Lletres

La Universitat de Girona és una institució pública que cerca l’excel·lència en la docència i en la recerca, i que participa en el progrés i el desenvolupament de la societat, mitjançant la creació, transmissió, difusió i crítica de la ciència, la tècnica, les humanitats, les ciències socials i les arts.La Universitat de Girona està arrelada al país i a la cultura catalana i és un dels principals motors econòmics i culturals del seu entorn. Al mateix temps, expressa la vocació d’universalitat i d’obertura a totes les tradicions, avenços i cultures.La Universitat té la seva seu a la ciutat de Girona i s’integra en el sistema d’universitats públiques catalanes.


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Llista ítems afegits recenment

Tourism and extraordinary ordinary life 

Wang, Shaohua; Verschuuren, Bas; Hamzah, Amran; Blasco Franch, Daniel (Data de publicació: 2026-01)

This study examines how nature-based tourism and everyday life intertwine to shape meaning and personal transformation. Drawing on constructivist grounded theory and evidence from observations in four protected areas ...

Tourism Planning and Management during COVID-19 Pandemic: A Lesson from Girona 

Majó, Joaquim; Moya Sánchez, Daissy Hatblathy; Enderica Izquierdo, Lina (Data de publicació: 2022-06)

This paper aims to establish the significance of including the host community in the tourism planning and management processes in Girona-Spain. Additionally, it illustrates tourism data that correspond to periods before, ...

Servitisation and technological complexity in family and non-family firms : European evidence 

Marquès i Gou, Pilar; Bikfalvi, Andrea; Simon i Villar, Alexandra; Llach Pagès, Josep; Lerch, Christian (Data de publicació: 2015-03-09)

Servitisation is an emerging topic in practice and in the academy. In this paper, we address the influence of family ownership on servitisation strategy, using data collected through the European manufacturing survey, an ...

Why do manufacturing firms struggle with artificial intelligence? 

Kunecová, Jana; Prester, Jasna; Šebo, Juraj; Palčič, Iztok (Data de publicació: 2025-11-27)

Purpose This study examines the key barriers hindering the adoption of industrial artificial intelligence (AI) in European manufacturing firms. It aims to classify these barriers and analyse their influence on adoption ...

Investigating the impact of new technologies and organizational practices on operational performance: evidence from Spanish manufacturing companies 

Manresa Matas, Alba; Bikfalvi, Andrea; Simon i Villar, Alexandra (Data de publicació: 2020-06-24)

The purpose of this paper is to analyse if and to what extent the relation between implementing new technologies and organizational practices has a direct moderating effect on operational performance. Regression analysis ...

Non-family CEOs in privately owned family firms: Searching for fit 

Arbussà i Reixach, Anna; Marquès i Gou, Pilar; Bikfalvi, Andrea (Data de publicació: 2025-07-21)

This article contributes to the understanding of why some management experiences of non-family CEOs (NF-CEOs) in privately owned family firms (POFFs) are successful, while others are not. It uses the flexible pattern-matching ...

Online tourism education and Territorial development in Latin America: A case study from Colombia 

López Olachica, Jhonatan Andrés; Moya Sánchez, Daissy Hatblathy; Majó, Joaquim (Data de publicació: 2025-05-30)

Purpose: This study examines the impact of online higher education on territorial tourism development, focusing on the Tourism & Hotel Business Administration, Digital University Institution from Antioquia (IU Digital), ...

Citizen engagement in public sector innovation: exploring the transition between paradigms 

Nguyen, Huong Thu; Drejer, Ina; Marquès i Gou, Pilar (Data de publicació: 2024-05-05)

This paper explores how the public sector engages citizens for innovation purposes. It connects the related but currently separate debates concerning the transition from the 'new public management' to the 'new public ...

Lean Healthcare: Improving Surgical Process Indicators Through Prioritization Projects 

Sales Coll, Marc; Castro Vila, Rodolfo de; Ochoa de Echagüen, Anna; Martínez Ibáñez, Vicenç (Data de publicació: 2023-10-01)

Purpose: Implementing process management methodology through Lean Management and Design Thinking provides a new way to manage surgical blocks, maximize efficiency and adapt to the high variability of demand. This article ...

An alternative method to evaluate the micromechanics tensile strength properties of natural fiber strand reinforced polyolefin composites. The case of hemp strand-reinforced polypropylene 

Espinach Orús, Xavier; Vilaseca Morera, Fabiola; Tarrés Farrés, Joaquim Agustí; Delgado Aguilar, Marc; Aguado, Roberto J.; Mutjé Pujol, Pere (Data de publicació: 2024-03-15)

Micromechanics models allow the prediction of a composite material's properties by adding their phases' contributions to such properties. The models can be used to obtain the intrinsic properties of the reinforcements ...

Management self-perception of Iranian women managers in tourism amidst social change 

Moghaddam, Parastoo; Blasco Franch, Daniel; Ferrer Roca, Natàlia (Data de publicació: 2025-01-01)

This research examines the convergence of self-perception, tourism management, and social movements among Iranian women. This case study centers on Iranian women's transforming self-perception as tourism managers amidst ...

How Does Macrolearning Contribute to Self‑Efficacy? 

Rof Bertrans, Albert; Bikfalvi, Andrea; Marquès i Gou, Pilar (Data de publicació: 2024-12-20)

Microlearning is gaining ground in the higher education domain. Despite this trend, there is a lack of evidence of effectiveness when a large number of microlearning units are grouped to form a macrolearning programme. The ...

Editorial: Advances in Tourism Image and Branding 

Camprubí Subirana, Raquel; Gassiot Melian, Ariadna (Data de publicació: 2023-02-16)

Tourism destination image is recognized as a relevant factor that influences both the decision making around selecting a destination [1] and the competitiveness of destinations [2,3]. This is why it has been the subject ...

Adopting Industry 4.0 technologies through lean tools: evidence from the European Manufacturing Survey 

Palacios Gazules, Sergio; Giménez Leal, Gerusa; Castro Vila, Rodolfo de (Data de publicació: 2024-07-16)

Purpose In recent years, the emergence of Industry 4.0 technologies as a way of increasing productivity has attracted the attention of the manufacturing industry. This study aims to investigate the relationship between ...

El Storytelling en la marca de destinos turísticos: el caso de Girona = Storytelling in tourism destination branding: The case of Girona 

Camprubí Subirana, Raquel; Planas Arbat, Cèlia (Data de publicació: 2020-12-01)

Storytelling as strategy to transmit values and identity of a brand has acquired relevance during the last years. However, this concept is already relatively underdeveloped in academic literature on tourism destinations. ...

Anàlisi dinàmica de la competitivitat dels sectors productius i de les branques d'activitat per a Catalunya i Balears: una anàlisi retrospectiva 

Balagué i Canadell, Jordi; Navinés, Ferran; Prats Planagumà, Lluís; Vega Falcón, Vladimir (Data de publicació: 2005)

L'objectiu de l'estudi és presentar un sistema d'indicadors que, basat en l'anàlisi dinàmica de l'excedent brut d'explotació real i de les seves variables explicatives, permet obtenir una jerarquia competitiva dels sectors ...

Back to the future: challenges of European tourism of tomorrow 

Ferrer Roca, Natàlia; Weston, Richard; Guia, Jaume; Mihalic, Tanja A.; Blasco Franch, Daniel; Prats Planagumà, Lluís; Lawler, Mary; Jarratt, David (Data de publicació: 2020-04-21)

Purpose The purpose of this paper is to identify and describe the most recent (or emerging) trends likely to have a major impact in shaping the future of tourism in Europe. Design/methodology/approach The methodology of ...

Análisis de las Reservas Hoteleras en Bogotá durante Lavitrina Turística de Anato 2016 = Analysis of Hotel Reservations in Bogotá during Anato Tourist Lavitrina 2016 

Moya Sánchez, Daissy Hatblathy; Majó, Joaquim (Data de publicació: 2017-12-20)

The aim of this research is to study the behavior of the guests who booked hotels in Bogotá -Colombia whose largest market segment belongs to the Business Industry. Evaluating the online reputation on ...

Análisis de comentarios en redes sociales para mejorar la reputación online hotelera = Analysis from reviews in social media to improve hotel’s online reputation 

Moya Sánchez, Daissy Hatblathy; Majó, Joaquim (Data de publicació: 2017-07-07)

Today, hoteliers have problems with handling online reputation due to bad reviews they’ve received on social networks. The aim of this research is to identify the key factors to consider in the operation of each hotel ...

Film Distribution in New Zealand: Industrial Organisation, Power Relations and Market Failure 

Muñoz Larroa, Argelia; Ferrer Roca, Natàlia (Data de publicació: 2017)

This paper provides an overview of the distribution of feature films in New Zealand to add to the scarce literature on this topic. It studies the relationships among distributors and local producers. Based on a perspective ...

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