Urban Freight Distribution (UFD) represents a very important activity in terms of cities economy, but can also be a problem for the daily life of citizens, due to traffic, noise and environmental contamination. Therefore UFD activities must be managed cautiously, to avoid or minimise external negative effects. In this context, this research aims to evaluate existing UFD measures, ranking the m from the best to the worst one, according to experts’ opinions. The proposed evaluation process is flexible in order to allow evaluating future UFD measures that may arise.