Competitive intelligence theoretical framework and practices: The case of Spanish universities

Data de publicació

2016-02-18T13:52:05Z

2016-02-18T13:52:05Z

2015



Resum

Peer-reviewed


The purpose of this paper is to summarise previous studies to develop a theoretical framework useful to describe and classify competitive intelligence (CI) practices. It is applied to study CI practices developed by Spanish universities, comparing usual practices with those developed during the process of adaptation of degrees to the European Higher Education Area (EHEA), with strong challenges.

Tipus de document

Article

Llengua

Anglès

Publicat per

Emerald Group Publishing Limited

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