It is a widely held belief that foreign language teaching can make an influential contribution to learners’ views of the people and culture whose language they are being taught, but what about other cultures and peoples? This paper is aimed at educators in the tourism sector and examines some of the solutions recently proposed by foreign language professionals to help reduce the superficial views often held of the way that foreign people live their daily lives. These are relevant not only to those of us involved directly in language teaching, but to educators of all disciplines.