dc.contributor.author
Cano-Orón, Lorena
dc.contributor.author
Portalés Oliva, Marta
dc.date.accessioned
2025-12-10T13:07:18Z
dc.date.available
2025-12-10T13:07:18Z
dc.identifier
https://ddd.uab.cat/record/223479
dc.identifier
urn:10.3989/arbor.2019.793n3008
dc.identifier
urn:oai:ddd.uab.cat:223479
dc.identifier
urn:scopus_id:85073561742
dc.identifier
urn:articleid:1988303Xv195n793aa520
dc.identifier
urn:oai:egreta.uab.cat:publications/85bd5d87-355f-46ac-81fa-05c8b3d3cad4
dc.identifier.uri
https://hdl.handle.net/2072/488996
dc.description.abstract
Televisión Española (TVE) has made possible the dissemination of medical topics in the 2016 season through four specialized health programs: Saber vivir, Centro médico, Esto es vida and El ojo clínico. In order to better understand their reception by spectators, this study analyzes, on the one hand, the data from the audiometry and, on the other hand, the results of a survey launched through social networks. The questionnaire, responded by 158 followers of the programs, measured the value of the programs and the spectators' confidence in their informative and audiovisual treatment. This research corresponds to the second phase of a broader project in which the contents of television programs and their digital communication through Twitter have been previously studied.
dc.format
application/pdf
dc.relation
Arbor ; Vol. 195 Núm. 793 (2019), art. 520
dc.rights
Aquest document està subjecte a una llicència d'ús Creative Commons. Es permet la reproducció total o parcial, la distribució, la comunicació pública de l'obra i la creació d'obres derivades, fins i tot amb finalitats comercials, sempre i quan es reconegui l'autoria de l'obra original.
dc.rights
https://creativecommons.org/licenses/by/4.0/
dc.title
Valoración y confianza de los espectadores de los programas de salud de TVE
