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Going with the consumer towards the social Web environment : a review of extant knowledge
Rodríguez Ardura, Inma; Martínez López, Francisco J.; Luna, Paula
Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
Consumer behaviour
Social web
Web
Review
Comportament del consumidor
Web social
Web
Comportamiento del consumidor
Web social
Web
Consumers -- Attitudes
Consumidors -- Conducta
Consumidores -- Conducta
Restricted access - publisher's policy: embargo of six months from Inderscience's publication date.
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Inderscience
         

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