Study on group-oriented AR experiences: comparing Smartphone AR and ARML

dc.contributor.author
Vidović, Marija
dc.date.accessioned
2025-11-01T20:05:00Z
dc.date.available
2025-11-01T20:05:00Z
dc.date.issued
2025-10-31T13:33:15Z
dc.date.issued
2025-10-31T13:33:15Z
dc.date.issued
2025
dc.identifier
http://hdl.handle.net/10230/71730
dc.identifier.uri
http://hdl.handle.net/10230/71730
dc.description.abstract
Treball fi de màster de: Master in Cognitive Systems and Interactive Media
dc.description.abstract
Supervisor: Narcís Parés
dc.description.abstract
Augmented Reality (AR) has become an increasingly popular technology across many different industries, particularly in education and cultural heritage. Over the years, AR has been integrated with various devices. This thesis investigates the influence of device type and user role (holder, non-holder) on group dynamics in location-based augmented reality. The two devices this study focuses on are the AR Magic Lantern, a specially developed projection-based AR and a smartphone-based AR. While smartphone-based AR is widely used and accessible in successfully augmented physical spaces, it has been criticised for causing user isolation and making it difficult to share the experience with other users. In contrast, the AR Magic Lantern (ARML) allows for more shared and collaborative interactions, which can potentially enhance group collaboration and engagement. A group consisting of three to five users they were tested in two different scenarios. In one scenario, users interact with the AR content through a smartphone, and in the other through the AR Magic Lantern. In both scenarios, users may take turns holding the device. Both scenarios use the Garum Game, in which players interact with objects such as knives, spoons, and stirring sticks to make garum, an ancient Roman fish sauce. The findings show that the AR Magic Lantern (WaS paradigm) encourages stronger group dynamics and collaboration, as well as promoting higher intrinsic motivation, while smartphone AR (WoW paradigm) leads to quicker task completion but reduced social interactions. Holder status was found not to have a significant impact on group dynamics.
dc.format
application/pdf
dc.language
eng
dc.rights
Reconeixement - No Comercial - Sense Obres Derivades 3.0 Espanya
dc.rights
https://creativecommons.org/licenses/by-nc-nd/3.0/es/
dc.rights
info:eu-repo/semantics/openAccess
dc.subject
Realitat augmentada
dc.title
Study on group-oriented AR experiences: comparing Smartphone AR and ARML
dc.type
info:eu-repo/semantics/masterThesis


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