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Optimal personalized treatment rules for marketing interventions: A review of methods, a new proposal, and an insurance case study
Guelman, Leo; Guillén, Montserrat; Pérez Marín, Ana María
-Estadística econòmica
-Assegurances
-Inferència
-Màrqueting
-Economic statistics
-Insurance
-Inference
-Marketing
cc-by-nc-nd, (c) Guelman et al., 201x
http://creativecommons.org/licenses/by-nc-nd/3.0/es/
Working Paper
Universitat de Barcelona. Riskcenter
         

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