2026-04-13T02:59:40Zhttps://recercat.cat/oai/request

oai:recercat.cat:20.500.14342/6572025-03-11T12:46:32Zcom_2072_482405com_2072_183628col_2072_482410

The health crisis on Instagram: how the media are building their agenda on the visual social network during the COVID-19 pandemic Laferrara, Valentina Justel Vázquez, Santiago Universitat Ramon Llull. Facultat de Comunicació i Relacions Internacionals Blanquerna Instagram Covid-19 Coronavirus Epidèmies Covid-19--Cobertura periodística Espanya Xarxes socials 65 Over the last decade social networks have become important channels for the media to publish information and communicate with their younger audi­ences, with Instagram recently becom­ing the most popular platform for this purpose. This article is an investigation into news production on this social net­work in the context of the international crisis generated by the COVID-19 pan­demic, by means of a content analysis of 552 posts published by the two most widely read Spanish newspapers. The results suggest that despite there being a large quantity of soft content and hu­man-interest stories, as found in previ­ous research, Instagram is also used as a platform to distribute information of public interest about the management of the crisis (such as political decisions and health content). 2020 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion http://hdl.handle.net/20.500.14342/657 https://doi.org/10.51698/tripodos.2020.47p123-134 eng Trípodos, vol. 1, núm. 47, 2020 Attribution-NonCommercial-ShareAlike 4.0 International © Facultat de Comunicació i Relacions Internacionals Blanquerna – URL http://creativecommons.org/licenses/by-nc-sa/4.0/ info:eu-repo/semantics/openAccess 11 p. Universitat Ramon Llull. Facultat de Comunicació i Relacions Internacionals Blanquerna