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Logistics-production, logistics-marketing and external integration: Their impact on performance
Giménez, Cristina; Ventura, Eva
Universitat Pompeu Fabra. Departament d'Economia i Empresa
Highly competitive environments are leading companies to implement SupplyChain Management (SCM) to improve performance and gain a competitiveadvantage. SCM involves integration, co-ordination and collaborationacross organisations and throughout the supply chain. It means that SCMrequires internal (intraorganisational) and external (interorganisational)integration. This paper examines the Logistics-Production and Logistics-Marketing interfaces and their relation with the external integrationprocess. The study also investigates the causal impact of these internaland external relationships on the company s logistical service performance.To analyse this, an empirical study was conducted in the Spanish Fast MovingConsumer Goods (FMCG) sector.
15-09-2005
Operations Management
logistics integration processes
internal and external integration
logistics performance
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