Abstract:
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The aim of this project is to predict and investigate whether Barcelona’s airport is
going to be a Hub, and what strategy should Barcelona airport follow.
In this report, the main concepts that will be used, and that are fundamental for
the well interpretation of the project, will be introduced. Followed by a put on
record of Barcelona's airport most significant matters, so as to have a rich
background of it. I believe that in order to speak about the current situation of
Barcelona-El Prat and its potentiality to become a Hub for trans-continental
flights, it is necessary to understand the main features of the industry, such as its
structure, the rationale behind Hub-and Spoke networks, the phenomenon of
airline alliances and finally the determinants of Hubbing choices.
That is why there will be analyzed the most important factors that make an
airport become a Hub, or that a Hub is supposed to have; then taken in the
specific case of Barcelona.
As well as mentioning, how its shortcomings could be improved; being finally
summarized in a SWOT analysis were all the strengths and weaknesses will be
patent, with a final prediction of what tendency will El Prat lead to, in the
following years. |