To access the full text documents, please follow this link: http://hdl.handle.net/2117/14317

The frequency of the dyadic influence tactics according to communication media
Fernández Alarcón, Vicenç; Simó Guzmán, Pep; Enache, Cristina Mihaela; Sallán Leyes, José María
Universitat Politècnica de Catalunya. Departament d'Organització d'Empreses; Universitat Politècnica de Catalunya. GIOPACT - Grup de recerca d´Igualtat d´Oportunitats en l´Arquitectura, la Ciència i la Tecnologia
One of the most important determinants of managerial effectiveness in achieving organisational objectives is the success in influencing subordinates, lateral peers and supervisors through influence tactics. However, little attention has been paid to the use of a communication medium in the context of influence tactics. Our objective is to study the frequency of these dyadic influence tactics on diverse communication media. The study involves a questionnaire-based survey conducted on Spanish post-graduate students who had been working in medium-sized or large companies during the last 2 years or more. The results suggest that the richness of the medium explains most similarities and differences in the frequency of influence tactics for different communication media. Furthermore, in the study of hard influence tactics in communication media with similar richness, it is necessary to introduce social aspects and the level of surveillance in order to explain it fully. This study helps managers to understand the relationships between influence tactics and the use of communication media in order to improve their communication effectiveness.
Peer Reviewed
Àrees temàtiques de la UPC::Economia i organització d'empreses::Gestió del coneixement
Communication in organizations
Business communication
Comunicació en l'empresa
info:eu-repo/semantics/publishedVersion
Article
Taylor & Francis
         

Show full item record

Related documents

Other documents of the same author

Simó Guzmán, Pep; Enache, Cristina Mihaela; Sallán Leyes, José María; Fernández Alarcón, Vicenç
Enache, Cristina Mihaela; Sallán Leyes, José María; Simó Guzmán, Pep; Fernández Alarcón, Vicenç
Enache, Cristina Mihaela; Sallán Leyes, José María; Simó Guzmán, Pep; Fernández Alarcón, Vicenç
Fernández Alarcón, Vicenç; Sallán Leyes, José María; Simó Guzmán, Pep; Enache, Cristina Mihaela
 

Coordination

 

Supporters