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Successful product launch in a direct sales environment from the headquarters point of view
Esquius Serra, Marc
Von Heimendahl, Philipp; Woerndl, Franz; Ruiz Boqué, Sílvia
Àrees temàtiques de la UPC::Economia i organització d'empreses::Màrqueting
Marketing
Direct selling
New product launch strategies
Marketing
Màrqueting
Venda directa
info:eu-repo/semantics/masterThesis
Universitat Politècnica de Catalunya
         

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