Consumers’ preferences for Gilthead Sea Bream consumption in Catalonia: A choice experiment approach

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Title:	Consumers’ preferences for Gilthead Sea Bream consumption in Catalonia: A choice experiment approach
Author:	Escobar, Cristina; Kallas, Zein; Gil Roig, José María
Other authors:	Universitat Politècnica de Catalunya. Departament d'Enginyeria Agroalimentària i Biotecnologia
Abstract:	In this paper we analyze consumers’ preferences for gilthead sea bream in Catalonia by means of a Choice Experiment (CE). Data used are obtained from a structured questionnaire applied to 160 gilthead sea bream consumers. Results show that consumers’ preferences for this species are highly heterogeneous. However, a main trend has been shown which describes that the most appreciated product attributes are presentation and price.
Subject(s):	-Àrees temàtiques de la UPC::Enginyeria agroalimentària::Indústries agroalimentàries::Indústria del peix -Consumers' preferences -Heterogeneity preferences -Gilthead sea bream -Choice Experiments -Orades
Rights:	Attribution-NonCommercial-NoDerivs 3.0 Spain http://creativecommons.org/licenses/by-nc-nd/3.0/es/
Document type:	Article - Published version Conference Object
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